Imagine a furniture store staging a complete living room set on Main Street, Moncton, to advertise a sale. Or how about an insurance firm that projects its corporate logo on the face of a nine story o Business aims to “bring crazy things to life” Imagine a furniture store staging a complete living room set on

Let’s face it, there are thousands of articles on picking a domain name, most of which give you the nuts and bolts:  Pick a .com, don’t hyphenate, make it short, make it easy to say and spell, etc…  However, with new blogs and websites popping up everywhere, fitting your brand into these tight criteria

I’m sure you’ve heard about Pinterest – the latest social media craze to hit the web! And if you’ve spent any time on it, you’ve probably realized how fun and addicting it can be. But, did you know you can also use Pinterest to build yourself a unique social media resume? If you’re unfamiliar, the basic

QR (or quick response) codes are a wonderful invention. Even if you have never heard of a QR code, you have probably seen one. They look like this. The idea is pretty simple. First, visit your carrier's app store to download a free code reader application. After doing so, you can snap a picture of

Web designing is a very competitive market and can also be difficult to succeed at if you don’t know the basic principles. You will need to employ some helpful tools if you want to have a prosperous career at designing web pages and sites. It doesn’t matter if you are a freelance web designer or

It’s amazing how many websites I run across that are no more than stagnant brochures. Often I find myself more confused after leaving these websites than when I first arrived. To make matters worse, many of them never even knew I was there. These companies are killing any ROI they could be gleaning from

Retail Mobile Marketing is ideal for increasing customer traffic and for building a database for future promotions. When a customer sees your promotional offer they send your keyword to a short code and receive a response. SMS Marketing can increase your retail business customer base and give them a reason to come back by texting

Virtually all human endeavours depend on repeat visitations. Although you’re not selling anything to your site visitors, the frequency and number of return visits are usually good indicators of failure or success.  If you are going to make a site into an online location that people want to visit time and again, you should

Technical advancements such as the widespread use of the internet provide numerous facilities to users but they also have certain disadvantages which make their use very difficult. The biggest disadvantage that can be attributed to the internet is the massive and rapid spread of viruses and spyware programs. These viruses destroy a perfectly healthy

I was invited to speak to SUNY Oneonta’s communication honors society about my ‘successful career’ in online publishing for their speaker’s series a week ago. I jumped at the chance because I love public speaking and, as SUNY Albany alum, I have a soft spot for SUNY students, I was also extremely honored to